Managing Innovation: Integrating Technological, Market, and Organizational Change

Tidd, Joe, John Bessant and Keith Pavitt:

ISBN 10: 0471496154 / ISBN 13: 9780471496151

Published by Chichester, New York, Weinheim.: John Wiley & Sons, 2001

About this Item

388 S., graf. Darst. Second Edit., gebraucht: Schnitt leicht fleckig, ansonsten guter Zustand. Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject. * Two new perspectives are introduced through which to re-examine material presented in each chapter: sustaining versus disruptive innovation (a greater emphasis will be placed on disruptive innovation) and organizations versus networks (greater discussion of the network issues raised in each chapter). * Provides more treatment of innovation in services. * Greater internationalization of case examples will be provided e.g. more examples will be included from Asia and Latin America. * Introduces discussion of the relationship between innovation and the environment. Sprache: Englisch Gewicht in Gramm: 720. Seller Inventory # 82956

Bibliographic Details

Title: Managing Innovation: Integrating ...

Publisher: Chichester, New York, Weinheim.: John Wiley & Sons

Publication Date: 2001

Binding: Gr.-8°, Taschenbuch

Condition: Gut

Edition: 2nd Edition

About this title

Synopsis:

The first edition of Managing Innovation has become established as the leading textbook on innovation and technology management in the European market. The authors are leading international figures in their field and the new edition will include coverage of the latest, most up-to-date research on the management of innovation The aim is to provide a management text for postgraduate students of MBA and MSc courses which covers the management of technological, market and organisational innovation in a comprehensive but accessible manner. Each of the chapters draws on the latest research to develop frameworks for students to understand and apply the material, and includes brief case studies to illustrate key themes.

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