Managing Innovation: Integrating Technological, Market, and Organizational Change

Language: English

Published by Chichester, New York, Weinheim.: John Wiley & Sons, 2001

0471496154 / 9780471496151

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Seller: Kepler-Buchversand Huong Bach, Weil der Stadt, GermanyKepler-Buchversand Huong Bach

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Softcover

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388 S., graf. Darst. Second Edit., gebraucht: Schnitt leicht fleckig, ansonsten guter Zustand. Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject. * Two new perspectives are introduced through which to re-examine material presented in each chapter: sustaining versus disruptive innovation (a greater emphasis will be placed on disruptive innovation) and organizations versus networks (greater discussion of the network issues raised in each chapter). * Provides more treatment of innovation in services. * Greater internationalization of case examples will be provided e.g. more examples will be included from Asia and Latin America. * Introduces discussion of the relationship between innovation and the environment. Sprache: Englisch Gewicht in Gramm: 720.…

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Title
Managing Innovation: Integrating Technological, Market, and Organizational Change
Author
Tidd, Joe, John Bessant and Keith Pavitt:
Publisher
Chichester, New York, Weinheim.: John Wiley & Sons
Publication year
2001
Condition
Gut
Binding
Gr.-8°, Taschenbuch
Language
English
ISBN 10
0471496154
ISBN 13
9780471496151
Edition
2nd Edition
Item weight
720 grams
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Fremdsprachige Literatur

Kepler-Buchversand Huong Bach

Weil der Stadt, Germany

5-star seller

AbeBooks seller since April 15, 2010

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