Managerial Economics and Business Strategy
Language: English
Published by Mcgraw-Hill College, 1999
- Hardcover
- Used

Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
AbeBooks seller since March 24, 2009
Condition: Used - Fair
£ 9.55
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Add to basketItem description from seller
Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0072358386I5N00
- Title
- Managerial Economics and Business Strategy
- Author
- Michael R. Baye
- Publisher
- Mcgraw-Hill College
- Publication year
- 1999
- Condition
- Fair
- Dust jacket
- No Jacket
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0072358386
- ISBN 13
- 9780072358384
- Item weight
- 2.2 pounds
"Synopsis" may belong to another edition of this title.
From the Publisher
Content: Coverage of game theory, oligopoly, and information are unsurpassed in the managerial economics text marketplace.
Flexibility: Chapters 1-5 are basic tools that you'll find in all ME books; 6-13 are the innovative chapters. Instructors can EASILY skip any of 6-13 or change the order of presentation to design the right ME course for their and their students' needs.
Headlines are managerial problems in the form of vignettes that start each chapter. Headlines address real-world issues (many are based on actual popular press articles). They ask the student to analyze the problem based on the tools of the chapter. Answering the Headlines can be found at the end of each chapter.
Calculus and Non-Calculus Alternatives: The book has been designed for use by profs who want to integrate calculus AS WELL AS by those who do not require their students to use calculus. This is optional and very easy to skip.
Demonstration Problems are sprinkled throughout the narrative and answers to them also appear in the main text.
Discussion of readily-available, standard spreadsheet programs (like Excel or Quattro Pro) within the text so students can learn how to perform and interpret regressions.
End-of-Chapter Problems: Baye has added more than 200 eoc problems to this edition. Answers to select problems are presented in an appendix at the end of the book and the rest of the solutions can be found in the Instructor's Manual.
Content: Added a discussion of transfer pricing and gives a more detailed treatment of moral hazard, adverse selection, and price discrimination.
How to differentiate IRWIN's Managerial Economics books Maurice & Thomas, Baye, and Brickley et. al. While Maurice & Thomas is traditional in its presentation (emphasis on analytical tools such as optimization), Baye and Brickley et. al. minimize coverage of this information. Baye appeals to professors who want applied theory, game theory, and oligopoly and tends to approach the subject from a marketing and industrial organization viewpoint. Brickley et al.
present a strong organizational design framework, organizing the coverage around three fundamental concepts: incentives, performance evaluation and reward
structure.
"About the title" may belong to another edition of this title.
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