Managerial Economics: Applications, Strategies, and Tactics

James R. McGuigan; R. Charles Moyer; Frederick H.deB. Harris

ISBN 10: 0324421605 / ISBN 13: 9780324421606

Published by South-Western College Pub, 2007

Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0324421605I3N00

Synopsis:

Packed with powerful examples from actual managers, MANAGERIAL ECONOMICS, 11e teaches you how to think analytically -- and make better business decisions. Written by a seasoned and well-respected author team, Managerial Economics equips readers with the economic tools to avoid analytic pitfalls and become more effective managers. Drawing from more than 300 real-world applications, the authors illustrate how actual managers apply economic theories and techniques to solve real business problems. Current, comprehensive, and cutting edge, the text includes extensive coverage of the latest analytical tools in managerial economics, including game-theoretic tactics, information economics, and organizational architecture. It also offers exceptional coverage of international issues, including new material on China and India. Extremely user friendly, the text caters to a variety of learning styles as it presents key analytical concepts in several ways, including tabular analysis, graphical analysis, and algebraic analysis. Students learn in a format with which they are comfortable, making difficult material more accessible and easier to understand.

Bibliographic Details

Title: Managerial Economics: Applications, ...
Publisher: South-Western College Pub
Publication Date: 2007
Binding: Hardcover
Condition: Good
Dust Jacket Condition: No Jacket