Management Speak

David Greatbatch, Timothy Clark

ISBN 10: 041530623X / ISBN 13: 9780415306232

Published by Routledge, 2005

: Este libro analiza cómo los gurús de la gestión difunden sus ideas, valores y visiones en el circuito internacional de conferencias de gestión. Escrito por figuras destacadas en el campo, este libro cubre áreas tan amplias como la presentación en vivo de ideas de gestión, el uso de la retórica, la legitimación de ideas, valores y visiones, la gramática de la persuasión y el carisma y la oratoria. Es un recurso valioso para estudiantes, académicos e investigadores en los campos de la gestión, la sociología y las comunicaciones. EAN: 9780415306232 Tipo: Libros Categoría: Negocios y Economía|Filosofía Título: Management Speak Autor: David Greatbatch| Timothy Clark Editorial: Routledge Idioma: en Páginas: 170 Formato: tapa blanda. Seller Inventory # Happ-2025-08-26-8147b41c

Synopsis:

Based on primary research into the public lectures of management gurus, this fascinating new volume analyzes how such gurus disseminate their ideas, values and visions on the international management lecture circuit. Adopting a novel conceptual/theoretical perspective, it brings together insights from the fields of management, sociology, media studies, communications and social psychology.

Written by leading figures in the field, this topical book covers such broad ranging areas as the live presentation of management ideas, using rhetoric, legitimating ideas, values and visions, the grammar of persuasion and charisma and oratory and is a valuable resource for students academics and researchers in the fields of management, sociology, and communications.

About the Author:

Timothy Clark is Professor of Organisational Behaviour at Durham Business School, University of Durham. Prior to this he was Reader in Management at King's College London. His research interests are in management consultancy work, knowledge creation and diffusion, the nature of management fashion and gurus. He is the author of over 60 articles and chapters and has authored or co-edited of seven books. His work has been published in a variety of international journals including Journal of Management Studies, Human Relations, Management Communication Quarterly, Organization, Organization Studies. He is currently a General Editor of human Relations and sits on the editorial boards of four other journals.

Professor David Greatbatch is Managing director of Greatbatch Associates Ltd an independent consultancy specialising in research and evaluation in the fields of education and training, skills and learning, and communication. He is also a Special Professor in the School of Education at the University of Nottingham, where he is a member of the Centre for Developing and Evaluating Lifelong Learning (CDELL) and an associate of the Institute for Learning and Teaching in Higher Education (IRLTHE). He has previously held positions at the Universities of Oxford, London, Surrey and Warwick, and the Xerox Research Laboratory in Cambridge. He has published in journals such as American Journal of Sociology, American Sociological Review, Language in Society, Law and Society Review and Human Relations.

Bibliographic Details

Title: Management Speak
Publisher: Routledge
Publication Date: 2005
Binding: Soft cover
Condition: Muy bueno