Management Rewired: How Neuroscience is Revolutionizing Business
Language: English
Published by Penguin Putnam Inc, 2009
- Hardcover
- Used
Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
AbeBooks seller since March 23, 2026
Condition: Used - Good
£ 5.70
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Businesspeople are taught to make decisions with facts and logic and to avoid emotional bias. But according to the latest research, people almost never decide rationally, despite thinking that they do. Human experience carries an emotional charge - and when people try to deny what emotions are telling them, they're losing what they've learned from the past. Charles Jacobs shows that understanding the lessons of neuroscience can help create better strategies, inspire people to maximise their potential and overcome the biggest hurdles to improve business performance.
Seller Inventory # CIN159184262XG
- Title
- Management Rewired: How Neuroscience is Revolutionizing Business
- Author
- Charles S Jacobs
- Publisher
- Penguin Putnam Inc
- Publication year
- 2009
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 159184262X
- ISBN 13
- 9781591842620
Businesspeople are taught to make decisions with facts and logic and to avoid emotional bias. But according to the latest research, we almost never decide rationally, despite thinking that we do. Our experiences carry an emotional charge, encoded in the synapses of our neurons. And when we try to deny what our emotions tell us, we lose what we've learned from the past. That's just one of many recent discoveries that help explain why management is so challenging. As Charles Jacobs explains, much of the conventional wisdom taught to managers is not only inadequate, it produces the opposite of what is intended. The better path is frequently counterintuitive.
For example, it turns out that pay doesn't really drive performance. When we do work that's inherently engaging, the neurotransmitter dopamine is released, creating feelings of pleasure not unlike a cocaine high. But when we work primarily for money, the dopamine isn't triggered and it's harder to stay motivated.
Once we understand the lessons of neuroscience, we can create more effective strategies, inspire people to maximize their potential, and overcome the biggest hurdle to improving business performance-making change stick.
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World of Books Inc
Montgomery, IL, U.S.A.
AbeBooks seller since March 23, 2026
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