MANAGEMENT: QUALITY AND COMPETITIVENESS, 2/E takes a traditional functional approach to management while thoroughly integrating quality and competitiveness throughout the text. The revision will include more coverage of hot topics, such as, diversity, cycle time, creativity, learning organizations, and the Internet.

About the Authors

The Hugh Roy and Lillie Cranz Cullen Distinguished Professor of Management in the C.T. Bauer College of Business at the University of Houston. He taught graduate and undergraduate courses, conducted field research in organizations and provided training programs and consulting to numerous domestic and global organizations. Jack served as the Chairperson, Associate Dean of Research, Dean of the College, and University Provost. He is the author, co-author, and editor of numerous successful textbooks in human resource management, organizational behavior, and management. His latest professional books published are titled Managing Einsteins: Leading High Tech Workers in the Digital Age (McGraw-Hill) and Always Think Big (Dearborn Trade). Jack received grants, honors, and awards, the latest being induction as a charter member into the Academy of Management Hall of Fame. Please see his full profile in the Preface in the 11th edition of Organizational Behavior and Management.

Phillip B. Crosby has had 39 years of hands-on experience as a quality management professional and an executive. While with Martin Marietta he created the concept of ZZeroDefects. During 14 years as Vice-President of the ITT Corporation he was responsible for quality worldwide in 87 divisions. In 1979 he founded Phillip Crosby Associates, Inc. (PCA), which became the world's largest quality management consulting firm. Each year 20,000 executives and managers attaend the Quality College of PCA.In 1991 he retired from PCA and now serves as Chairman of Career IV, Inc., in Maitland, Florida, spending his time working with those who would become executives, and speaking to groups. His other books include Quality is Free, Running Things, The Eternally Successful Organization, Let's Talk Quality, Leadeing, and The Art of Getiing Your Own Sweet Way.

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