Management Communication: Principles and Practice

Hattersley, Michael

ISBN 10: 0073525057 / ISBN 13: 9780073525051

Published by McGraw-Hill Education, 2007

Seller Inventory # 0073525057-VB

Synopsis:

Management Communication, 3/e by Hattersley and McJannet offers a comprehensive, well-researched solution to teaching management communication. This text and casebook includes essential coverage of effective writing and speaking principles. It aims to help the reader master the full range of skills required of a successful manager. Most of the eighteen end-of-chapter case studies were developed at Harvard Business School where Dr. Hattersley headed the Management Communication Department and where Dr. McJannet taught (under her married name, Linda McJ. Micheli). The cases put the reader in the role of decision maker and communicator in actual business situations. While the text emphasizes practical communication skills every manager needs to master, it also includes full chapters on electronic communication, corporate ethics, audience analysis, meeting management, giving and receiving feedback, choosing media, style and tone, intercultural communication, and business and the press. The two concluding chapters provide two style manuals, the first on writing and the second on speaking, through the use of graphics and group presentations. Each is designed to be cross-referenced throughout the course and serve as a valuable resource for readers to refer to throughout their careers.

From the Author: Covers all aspects of internal and external org. com.
This text contains, under one cover, all the communication strategy and skills needed by a professional manager. Offers easy-to-reference writing and speaking guides. Provides real-life solutions to the full range of today's management communication challenges.

Bibliographic Details

Title: Management Communication: Principles and ...
Publisher: McGraw-Hill Education
Publication Date: 2007
Binding: paperback
Condition: As New
Edition: 3rd Edition