Making of the Great Communicator: Ronald Reagan's Transformation From Actor To Governor
Language: English
Published by The Globe Pequot Publishing Group, Inc., 2013
- Hardcover
- Used
Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
AbeBooks seller since March 23, 2026
Condition: Used - Good
£ 5.97
Quantity: 2 available
Add to basketItem description from seller
One week after Ronald Reagan announced his candidacy for governor of California, the San Francisco Chronicle gibed: It was simply a flagrant example of miscasting. Reagan was tanking, and his conservative backers panicked. Their bold experiment was about to fail. Then a friend suggested that the campaign enlist the expertise of two behavioral psychologists. Kenneth Holden and Stanley Plog agreed to take the job only if they could have three full days alone with Reagan. The candidate and his backers agreed, and the three men disappeared into a Malibu beach house. Those three days remade the bumbling political neophyte into an articulate, confident politician whose devastating command of the issues shredded the opposition. Holden and Plog remained by Reagan's side throughout the Republican primary campaign and the general election. They fed him information about California's problems, taught him how to handle the press, and helped refine his positions, all whilebattling factions within the campaign team that seemed determined to sabotage their own man. Not everyone who voted for Reagan supported his positions, but voters preferred his honesty and forthrightness to the waffling of other politicians. Reagan won the governorship by a landslide. Holden and Plog had shaped an actor into a governor and got to know firsthand the man who would become the nation's fortieth president. Featuring never before seen photos, here is the untold story of how they did it.…
Seller Inventory # CIN0762778490G
- Title
- Making of the Great Communicator: Ronald Reagan's Transformation From Actor To Governor
- Author
- Kenneth Holden
- Publisher
- The Globe Pequot Publishing Group, Inc.
- Publication year
- 2013
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0762778490
- ISBN 13
- 9780762778492
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World of Books Inc
Montgomery, IL, U.S.A.
AbeBooks seller since March 23, 2026
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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SBYB, Inc.
900 Knell Road
Montgomery, IL U.S.A. 60538
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