Making a Case Your Donors Will
Jerold Panas
ISBN 10: 1889102520 ISBN 13: 9781889102528
Published by Emerson & Church Publishers, 2014
Used
Soft cover
From
World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since 20 December 2007
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About this Item
Description:
Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00104458627
Synopsis:
You have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light. You become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to write out sizable checks, what they look for in solicitors, and how to earn their loyalty for years to come. Complements The Fundraiser's Guide to Irresistible Communications, by Jeff Brooks.
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Bibliographic Details
Title: Making a Case Your Donors Will
Publisher: Emerson & Church Publishers
Publication Date: 2014
Binding: Soft cover
Condition: Good