Title: MICROSOFT SECRETS: How the World's Most Powerful Software Company Creates Technology, Shapes Markets, and Manages People
Publisher: Free Press
Publication Date: 1995
Language: English
ISBN 10: 0028740483
ISBN 13: 9780028740485
Binding: Hardcover
Condition: Very Good

About this title

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Drawing on observation, interviews, and confidential data, the authors reveal Microsoft's product development, marketing, and organizational strategies.

About the Author

Michael A. Cusumano teaches strategy and technology management at MIT's Sloan School of Management. He lives in Cambridge, Massachusetts.

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