Love-Based Copywriting Method: The Philosophy Behind Writing Copy that Attracts, Inspires and Invites
Language: English
Published by Love-Based Publishing, 2015
- Softcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
£ 5.24
Quantity: 1 available
Add to basketItem description from seller
The book that started a movement Part of the highly acclaimed Love-Based Business series that has been featured on numerous media outlets including Forbes, CBS and NPR. Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky? You're not alone . and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear. But, you don't have to use fear - you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business. Ahhh -- doesn't that sound wonderful? In this book, love-based copywriting and marketing expert Michele PW (Pariza Wacek) teaches you the philosophy and the foundational principles behind selling with love versus fear - the same proven principles she's used to help her clients sell nearly $50 Million worth of products and services. Plus, she includes dozens of exercises so you too can easily implement love-based copy in your own business. Whether you're a seasoned entrepreneur or business owner or just starting out, you'll discover valuable tips and strategies around selling and marketing with love. You may also want to check out Love-Based Copywriting System, the second book in the Love-Based Business series, which walks you through step-by-step exactly how to write copy that sells with love.…
Seller Inventory # 00098645277
- Title
- Love-Based Copywriting Method: The Philosophy Behind Writing Copy that Attracts, Inspires and Invites
- Author
- Michele Pw
- Publisher
- Love-Based Publishing
- Publication year
- 2015
- Condition
- Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0996826017
- ISBN 13
- 9780996826013
- Series
- Book 1 of 2: Love-Based Business
Part of the highly acclaimed Love-Based Business series that has been featured on numerous media outlets including Forbes, CBS and NPR.
Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky?
You're not alone ... and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear.
But, you don't have to use fear – you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business.
Ahhh -- doesn't that sound wonderful?
In this book, love-based copywriting and marketing expert Michele PW (Pariza Wacek) teaches you the philosophy and the foundational principles behind selling with love versus fear – the same proven principles she's used to help her clients sell nearly $50 Million worth of products and services. Plus, she includes dozens of exercises so you too can easily implement love-based copy in your own business.
Whether you're a seasoned entrepreneur or business owner or just starting out, you'll discover valuable tips and strategies around selling and marketing with love.
You may also want to check out "Love-Based Copywriting System," the second book in the Love-Based Business series, which walks you through step-by-step exactly how to write copy that sells with love.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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