Likeable Social Media, Third Edition: How To Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing On All Social Networks That Matter
Language: English
Published by McGraw-Hill Education, 2019
- Softcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Fair
£ 3.52
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Add to basketItem description from seller
Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you?re not in the social media marketing game, you?re not in the game at all. From one of the world?s leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement.This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You?ll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: ?Engage customers and crowdsource innovation online ?Create content that resonates with consumers and provides value?Integrate social media into the entire customer experience?Effectively deal with criticism and negative feedback on social media?Grow your audience across social channels, and much more.…
Seller Inventory # 00100448531
- Title
- Likeable Social Media, Third Edition: How To Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing On All Social Networks That Matter
- Author
- Dave Kerpen
- Publisher
- McGraw-Hill Education
- Publication year
- 2019
- Condition
- Fair
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1260453286
- ISBN 13
- 9781260453287
- Edition
- 3rd Edition
- Series
- Book 81 of 81: MARKETING/SALES/ADV & PROMO
This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You’ll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: •Engage customers and crowdsource innovation online •Create content that resonates with consumers and provides value•Integrate social media into the entire customer experience•Effectively deal with criticism and negative feedback on social media•Grow your audience across social channels, and much more
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About the Author
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World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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