KEY ACCOUNT PLAN - Done right from the start! (Paperback)

Language: English

Published by Bod - Books on Demand, 2026

369573633X / 9783695736331

  • Softcover
  • New
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Seller: CitiRetail, Stevenage, United KingdomCitiRetail

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Softcover

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Paperback. Key account plans are considered indispensable and yet in many companies they are rather reluctantly filled out, ignored, inflated into a paper exercise or, on the contrary, bloated into slain documents. Between day-to-day operations and a lack of management involvement, the key account plan often loses its actual purpose: to be a strategic tool in key account management. In this book, Hartmut Sieck shows why a well-made key account plan is much more than a template. He explains in a practical way how a clearly structured KAP makes new potential visible, sharpens strategies, connects teams worldwide and even provides valuable insights to the customer himself. With his experience from over 20 years of key account management, he invites you to use key account plans consciously, focusedly and effectively for real results instead of mandatory tasks. In short: If you're going to have a key account plan, then do it right. This book shows you how. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. …

Seller Inventory # 9783695736331

Title
KEY ACCOUNT PLAN - Done right from the start! (Paperback)
Author
Hartmut Sieck
Publisher
Bod - Books on Demand
Publication year
2026
Condition
new
Binding
Paperback
Language
English
ISBN 10
369573633X
ISBN 13
9783695736331

CitiRetail

Stevenage, United Kingdom

5-star seller

AbeBooks seller since June 29, 2022

Shipping rates from United Kingdom to U.S.A.

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ABC BOOKS LIMITED

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