Juice: The Creative Fuel That Drives World-Class Inventors
Language: English
Published by Harvard Business Review Press, 2004
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Fair
£ 3.77
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Add to basketItem description from seller
Juxtaposes the stories of inventors with a fresh breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, and business systems inventor. This work reveals the strategies including pinpointing problems to crossing knowledge boundaries, to visualising results, to applying analogies.
Seller Inventory # 00109327909
- Title
- Juice: The Creative Fuel That Drives World-Class Inventors
- Author
- Evan I Schwartz
- Publisher
- Harvard Business Review Press
- Publication year
- 2004
- Condition
- Fair
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1591392888
- ISBN 13
- 9781591392880
Evan I. Schwartz argues that invention has remained steeped in myth and misunderstanding. We tend to view invention as a byproduct of accidental discovery or supernatural genius rather than what it truly is: a focused quest fueled by a special creativity latent in each of us. Juice juxtaposes the stories of classic inventors with a new breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, and business systems inventor Jay Walker. Schwartz reveals the brilliant strategies—including pinpointing problems, crossing knowledge boundaries, visualizing results, applying analogies, and embracing failure—that today's inventors use to journey beyond imagination and bring back ideas that can change the world.
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World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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