The Inversion Factor: How to Thrive in the IoT Economy
Bernardi, Linda; Sarma, Sanjay; Traub, Kenneth
ISBN 10: 026253598X ISBN 13: 9780262535984
Published by MIT Press, 2018
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About this Item
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May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G026253598XI4N00
Synopsis:
Why companies need to move away from a “product first” orientation to pursuing innovation based on customer need.
About the Author: Linda Bernardi is a serial technology author, investor, and entrepreneur. Formerly Chief Innovation Officer for IoT & Cloud at IBM, she runs the technology strategy firm StraTerra Partners. Sanjay Sarma is Vice President for Open Learning and Fred Fort Flowers (1941) and Daniel Fort Flowers (1941) Professor of Mechanical Engineering at MIT. The late Kenneth Traub, a consultant with thirty years of experience in software engineering, was the cofounder and technical advisor to five high technology startups.
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Bibliographic Details
Title: The Inversion Factor: How to Thrive in the ...
Publisher: MIT Press
Publication Date: 2018
Binding: Paperback
Condition: Very Good
Dust Jacket Condition: No Jacket