An Introduction to Fashion Retailing (Paperback)

Language: English

Published by Bloomsbury Publishing PLC, London, 2021

1350098272 / 9781350098275

  • Softcover
  • New
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Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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Paperback. If youre taking your first steps into the fast-paced world of retail, then merchandiser, store designer, retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing, hell walk you through everything from the history of retail design, to the intricacies of consumer behavior, fast fashion and corporate social responsibility. Youll also learn professional techniques through detailed case studies of international retailers, including LVMH, Estee Lauder and ASOS.This revised edition includes expanded coverage of omnichannel retail approaches, retail KPIs as well as an outline of future retail trends in brick and mortar, e-commerce and technology. Theres also a whole new chapter introducing visual merchandising, expanding on the importance of the stores overall design and visual representation of products. Revised edition of the author's Fashion retailing, [2014] Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9781350098275

Title
An Introduction to Fashion Retailing (Paperback)
Author
Dimitri Koumbis
Publisher
Bloomsbury Publishing PLC, London
Publication year
2021
Condition
new
Binding
Paperback
Language
English
ISBN 10
1350098272
ISBN 13
9781350098275
Edition
2nd Edition

Grand Eagle Retail

Bensenville, IL, U.S.A.

5-star seller

AbeBooks seller since October 12, 2005

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Item6 to 14 business days6 to 16 business days
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