Introduction to Business Analytics Using Simulation

Language: English

Published by Elsevier Science Publishing Co Inc, US, 2016

0128104848 / 9780128104842

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Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully assess what will happen in the future, but must still make decisions, the book treats uncertainty as an essential element in decision-making. Its use of simulation gives readers a superior way of analyzing past data, understanding an uncertain future, and optimizing results to select the best decision. With its focus on the uncertainty and variability of business, this comprehensive book provides a better foundation for business analytics than standard introductory business analytics books. Students will gain a better understanding of fundamental statistical concepts that are essential to marketing research, Six-Sigma, financial analysis, and business analytics.

Seller Inventory # LU-9780128104842

Title
Introduction to Business Analytics Using Simulation
Author
Jonathan P. Pinder
Publisher
Elsevier Science Publishing Co Inc, US
Publication year
2016
Condition
New
Binding
Paperback
Language
English
ISBN 10
0128104848
ISBN 13
9780128104842
Item weight
930 grams

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