At the Intersection of Education, Marketing, and Transformation

Language: English

Published by Academic Studies Press, US, 2013

1618113127 / 9781618113122

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Seller: Rarewaves.com USA, London, London, United KingdomRarewaves.com USA

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There have been significant changes in the last decade in the fields of education and marketing. Both have been transformed by technology and globalization. Attention spans have been shortened due to accelerated delivery of entertainment. A new global cyber culture has emerged. Social networking sites have changed the way we get information. The web and mobile apps have emerged as major players in both education and marketing. Prominent educator Dr. Sabra Brock has examined the foundations of these transformations and written about emerging trends in marketing and post-secondary education. This book is a collection of pieces she has authored and co-authored. These articles may provide insights for educators and educational administrators, as well as business practitioners, especially marketers.

Seller Inventory # LU-9781618113122

Title
At the Intersection of Education, Marketing, and Transformation
Author
Sabra E. Brock
Publisher
Academic Studies Press, US
Publication year
2013
Condition
New
Binding
Hardback
Language
English
ISBN 10
1618113127
ISBN 13
9781618113122
Item weight
407 grams

Rarewaves.com USA

London, London, United Kingdom

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