Internet Banking : Customers' Perspective

Language: English

Published by LAP LAMBERT Academic Publishing, 2014

3659621900 / 9783659621901

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Softcover

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nach der Bestellung gedruckt Neuware - Printed after ordering - Indian banking industry has witnessed a sea change since its inception till now. Indian banking system has been the backbone of Indian economy. It has passed through distinct phases of post-independence and pre-independence. Earlier the primary objective of any bank was to increase the customer base, but now it has shifted to retaining the customer through increased satisfaction. With the introduction of technology into banking, expectations of customers also rose, which lead to extensive competition. This increased competition forced the banks to render best services at minimum prices for their successful survival and made the banks to focus towards satisfying the customers with the help of internet technology. Banking industry has now become one of the major users of the IT services. Thus, a need was felt to undertake such a project to understand the customers perspective towards the internet banking through this book.

Seller Inventory # 9783659621901

Title
Internet Banking : Customers' Perspective
Author
Nitesh Goyal
Publisher
LAP LAMBERT Academic Publishing
Publication year
2014
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3659621900
ISBN 13
9783659621901
Item weight
238 grams
Dimensions
220x150x10 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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Einbeck, Germany 37574