The Internationalization of German Software-based Companies : Sustainable Growth Strategies for Small and Medium-sized Companies

Language: English

Published by Springer, 2014

3319135473 / 9783319135472

Series: Book 17 of 66 - Progress in IS

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Druck auf Anfrage Neuware - Printed after ordering - This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century.The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry.The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.…

Seller Inventory # 9783319135472

Title
The Internationalization of German Software-based Companies : Sustainable Growth Strategies for Small and Medium-sized Companies
Author
Natalie Kaltenecker
Publisher
Springer
Publication year
2014
Condition
Neu
Binding
Buch
Language
English
ISBN 10
3319135473
ISBN 13
9783319135472
Item weight
261 grams
Dimensions
241x160x11 mm
Series
Book 17 of 66: Progress in IS

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

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