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A collection of articles on international business with particular reference to the experience of large European and American multinationals in Europe, Japan and the developing countries.
Synopsis: A collection of articles on international business with particular reference to the experience of large European and American multinationals in Europe, Japan and the developing countries. It covers the internationalization process in a chronological manner and analyzes the management of international operations. It should be a valuable text and resource for advanced undergraduates and MBA students.
Title: The Internationalization of the Firm: A ...
Publisher: Cengage Learning
Publication Date: 1998
Binding: Paperback
Condition: Fair
Dust Jacket Condition: No Jacket
Edition: 2nd Edition