International Strategy of Emerging Market Firms : Absorbing Global Knowledge and Building Competitive Advantage
Language: English
Published by Taylor & Francis Ltd Jan 2017, 2017
- Hardcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
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Add to basketItem description from seller
Seller Inventory # 9781138903791
- Title
- International Strategy of Emerging Market Firms : Absorbing Global Knowledge and Building Competitive Advantage
- Author
- Andrei (St Petersburg State University Panibratov
- Publisher
- Taylor & Francis Ltd Jan 2017
- Publication year
- 2017
- Condition
- Neu
- Binding
- Buch
- Language
- English
- ISBN 10
- 1138903795
- ISBN 13
- 9781138903791
- Item weight
- 948 grams
- Dimensions
- 246x174x0 mm
Emerging economies are expected to be in the driver's seat of the global economy in the medium and long term. Large multinational corporations will account for much of this activity.
In this textbook, Andrei Panibratov explains how emerging market firms accumulate and exploit market knowledge to develop competitive advantages whilst operating globally. Chapters dedicated to the key emerging economies - Brazil, Russia, India and China (BRIC) - are enhanced by detailed case studies of large firms’ activities. The book is divided into four parts, focusing on the following:
- An outline of the relevant terminology and the context of the international strategy of emerging market firms, providing an introductory foundation for the whole book.
- A guide to the evolution of perspectives regarding international strategy, designed to illustrate the changes and trends in the recent academic research on internationalization.
- A country-by-country illustration of the internationalization of BRIC economies and firms, providing an overall picture of each country’s global integration, outward investments, and strategies.
- The concepts and practices behind the strategies employed by different firms.
Written by an established international business scholar, this book is essential reading for students of international strategy who wish to understand the importance of the emerging economies.
"Synopsis" may belong to another edition of this title.
About the Author
Andrei Panibratov is Professor of Strategic and International Management at the Graduate School of Management and Deputy Director of the Center for the Study of Emerging Market and Russian Multinational Enterprises at St. Petersburg State University, Russia.
"About the title" may belong to another edition of this title.
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