International Management : Text and Cases

Morrison, Allen J., Inkpen, Andrew C., Beamish, Paul W., Rosenzweig, Philip M.

ISBN 10: 0072485817 / ISBN 13: 9780072485813

Published by McGraw-Hill Education, 2003

Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 4653394-6

Synopsis:

Beamish, Morrison, Rosenweig and Inkpen's, International Management, 5e is an "international", international-management book. It looks at how firms become and remain international in scope. The first four editions were used in hundreds of universities and colleges in over 20 countr

From the Publisher: Completely new chapter (by Allen Morrison) added on Global Leadership
Current cases - every one set in the 1990s.
Cases on average are 1-12 pages shorter than in the previous edition but still very comprehensive.
Two thirds of the cases in this edition are new, with 12 favorites being carried over. More European cases from IMD and new Chinese cases from Western Ontario have been added. The new cases support the text material looking at various modes of international involvement, such as licensing, exporting, counter-trade, joint ventures, and subsidiaries.
A new co-author - Andrew Inkpen from American Graduate School of International Management, Thunderbird -has been added to this edition. This will help to broaden the variety of cases offered.
Coverage includes the latest issues and trends facing multinational enterprises from a general manager's or subsidiary manager's perspective.

Bibliographic Details

Title: International Management : Text and Cases
Publisher: McGraw-Hill Education
Publication Date: 2003
Binding: Hardcover
Condition: Very Good
Edition: 5th Edition.