International Business: The Challenges of Globalization Plus 2019 MyLab Management with Pearson eText -- Access Card Package
Language: English
Published by Pearson, 2019
- Softcover
- New
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- Title
- International Business: The Challenges of Globalization Plus 2019 MyLab Management with Pearson eText -- Access Card Package
- Author
- Wild, John, Wild, Kenneth
- Publisher
- Pearson
- Publication year
- 2019
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 013595102X
- ISBN 13
- 9780135951026
- Edition
- 9th Edition.
For courses in international business. This package includes MyLab Management. Cultural focus helps students understand key concepts in international business International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th Edition uses a unique organizing framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be relevant to their future careers. The material has been thoroughly updated based on ongoing changes in the international business world to ensure that it remains up-to-date with the rapid changing world.
Personalize learning with MyLab Management By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.
0134890477 / 9780134890470 International Business: The Challenges of Globalization, Student Value Edition Plus MyLab Management with Pearson eText -- Access Card Package, 9/e
Package consists of:
- 0134730127 / 9780134730127 International Business: The Challenges of Globalization, Student Value Edition
- 0134732014 / 9780134732015 MyLab Management with Pearson eText -- Access Card -- for International Business: The Challenges of Globalization
"Synopsis" may belong to another edition of this title.
About the Author
John J. Wild is a distinguished Professor of Business at the University of Wisconsin at Madison. He previously held appointments at the University of Manchester in England and at Michigan State University. He received his BBA, MS, and PhD degrees from the University of Wisconsin at Madison.
Teaching business courses at both the undergraduate and graduate levels, Professor Wild has received several teaching honors, including the Mabel W. Chipman Excellence-in-Teaching Award, the Teaching Excellence Award from the business graduates of the University of Wisconsin, and a departmental Excellence-in-Teaching Award from Michigan State University. He is a prior recipient of national research fellowships from KPMG Peat Marwick and the Ernst and Young Foundation. Professor Wild is also a frequent speaker at universities and at national and international conferences.
The author of more than 60 publications, in addition to five best-selling textbooks, Professor Wild conducts research on a wide range of topics, including corporate governance, capital markets, and financial analysis and forecasting. He is an active member of several national and international organizations, including the Academy of International Business, and has served as associate editor and editorial board member for several prestigious journals.
Kenneth L. Wild is affiliated with the University of London, England. He previously taught at Pennsylvania State University. He received his PhD from the University of Manchester (UMIST) in England and his BS and MS degrees from the University of Wisconsin. Dr. Wild also undertook postgraduate work at École des Affairs Internationale in Marseilles, France.
Having taught students of international business, marketing, and management at both the undergraduate and graduate levels, Dr. Wild is a dedicated contributor to international business education. An active member of several national and international organizations, including the Academy of International Business, Dr. Wild has spoken at major universities and at national and international conferences.
Dr. Wild's research covers a range of international business topics, including market entry modes, country risk in emerging markets, international growth strategies, and globalization of the world economy.
"About the title" may belong to another edition of this title.
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