Innovation Management: Strategies, Implementation, and Profits

Language: English

Published by Oxford University Press, United Kingdom, Oxford, 2003

0195142306 / 9780195142303

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Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks

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Softcover

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This second edition of Innovation Management provides a systematic approch to the strategies and processes that underlay the financial results of innovation, using multi-functional research from economics, organizational theory, general management and marketing, and the strategy literature. Designed to meet the increasing number of courses in this vitally important area, the book provides full course coverage of innovation management as its core theme. Drawing from his professional and academic experience, Allan Afuah shows the relationshiop between innovation, a management function, and profitability, a financial function. He creates the framework to encompass the basic questions of the "who, what, when, and where of innovation, combining the latest theoretical discussion with abundant examples. This new edition explicitly incorporates the Internet as a technological change and offers an entirely new chapter, Strategies for Sustaning Profits. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Seller Inventory # GOR007064856

Title
Innovation Management: Strategies, Implementation, and Profits
Author
Allan Afuah (, University of Michigan Business School)
Publisher
Oxford University Press, United Kingdom, Oxford
Publication year
2003
Condition
Very Good
Binding
Paperback
Language
English
ISBN 10
0195142306
ISBN 13
9780195142303
Edition
2nd Edition
Item weight
703 grams
Dimensions
168.0 x 242.0

WorldofBooks

Goring-By-Sea, WS, United Kingdom

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AbeBooks seller since March 16, 2007

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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