Informativeness of Product Characteristics and their Dimensional Scaling -in: The 42nd Esomar Marketing Research Congress, Stockholm 3rd-7th September 1989, Special Sessions

Mynarski, Stefan:

Published by Esomar, 1989
Language: English
Condition: Used - Very good Soft cover

Sold by books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Germany

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Used - Soft cover

Condition: Used - Very good

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