Individuals in B2b Marketing : Sensemaking and Action in Context

Book 43 of 60: Routledge Studies in Marketing

Ivanova-gongne, Maria (EDT); Torkkeli, Lasse (EDT); Koporcic, Nikolina (EDT); Barner-rasmussen, Wilhelm (EDT)

ISBN 10: 1032482206 ISBN 13: 9781032482200
Published by Routledge, 2024
Language: English
Condition: New Hardcover

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