"[Chertkow and Feehan] are the ideal mentors for aspiring indie musicians who want to navigate an ever-changing music industry." -Billboard Magazine
Newly revised and expanded, the acclaimed handbook for musicians looking to write, record, and promote without a label
More musicians are recording, distributing, marketing, and selling their own music now than ever before in history.
The Indie Band Survival Guide is the critically-acclaimed, do-it-yourself modern classic that has been telling them how for years.
In this up-to-the-moment edition, musicians and web gurus, Randy Chertkow and Jason Feehan, cover everything musicians need to know. Drawing on their in-the-trenches experiences, they tell musicians how to:
- Sell on iTunes, Amazon, and Spotify
- Get played on radio, podcasts, and blogs
- Effectively market on Facebook, Twitter, and YouTube
- Copyright, license, and make money- And much more
This information exists nowhere else. Chertkow and Feehan are pioneers in using the Internet to do what only labels could do in the past and will help your band go from garage to global.
Professionally, Randy Chertkow is an Information Technology specialist with over twenty years of experience in Fortune 100 enterprise environments. He has a Bachelor's in Business Administration in Information Systems and an MS in Computer Science: Data Communications, with a secondary concentration in Artificial Intelligence.
Randy has played music all his life, including jazz, rock, and classical music. His instruments include baritone, tenor, alto, and soprano saxophones; flute; Bb and bass clarinet; guitar; bass; and, really, anything else he can get his hands on. He started at the intensive New Trier High School Jazz program and went on to study jazz at Berklee College of Music and then completed a Perfect Set course at the Bloom School of Jazz.
Jason Feehan is a licensed attorney who also specializes in project and program management, product management, and business operations. Basically, he improves things and gets stuff done--whether it's for Fortune 500 businesses or his own band, Beatnik Turtle (which successfully released one song a day for all of 2007). He has a Bachelor of Science in Political Science and Psychology and a J.D. He plays guitar, keyboards, sings, records, engineers, and produces. He founded Beatnik Turtle in 1997, as a four-piece band and grew it into an eight-piece with a full horn section and a recording studio all its own.
