Human Capital Components and Customer Satisfaction in Hotel Industry

Language: English

Published by LAP LAMBERT Academic Publishing Jan 2019, 2019

6139995183 / 9786139995189

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This item is printed on demand - Print on Demand Titel. Neuware -This research has investigated upon the 'human capital' components which affects the 'customer satisfaction' through service delivery with special reference to four star and five star category hotels in West Bengal, India. The aim of this research work is to identify the main factors of 'human capital' in the selected hotels and to find out the relationship among human capital components, service quality and customer satisfaction. In this Research work, we have taken 500 guests as sample size. Data was collected with the help of questionnaire as a tool with fifty nine variables. The survey was conducted among the guests of twenty four reputed four and five star hotels located in West Bengal, India. We have established a structure equation model to establish the relations among the human capital components, service quality and customer satisfaction from the perspectives of the responses of the guests using the help of AMOS software in SPSS. We have found significant positive interrelationships among the human capital components, service quality and customer satisfaction. Our empirical study confirms that service quality is a significant determinant of customer satisfaction.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 244 pp. Englisch.…

Seller Inventory # 9786139995189

Title
Human Capital Components and Customer Satisfaction in Hotel Industry
Author
Debasish Biswas
Publisher
LAP LAMBERT Academic Publishing Jan 2019
Publication year
2019
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
6139995183
ISBN 13
9786139995189
Item weight
381 grams
Dimensions
220x150x16 mm

buchversandmimpf2000

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