Hope is Not a Strategy: The 6 Keys to Winning the Complex Sale
Language: English
Published by Nautilus Press, 2002
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
£ 3.02
Quantity: 12 available
Add to basketItem description from seller
Put your team on top with winning B2B sales strategies and techniques No longer is being 'a closer the basis of sustainable success. Instead it takes the kind of strategic thinking Rick Page outlines in Hope Is Not a Strategy.--Geoffrey Moore, author of Crossing the Chasm and Inside the Tornado How do leading world-class sales and consulting organizations consistently land the big clients and the huge contracts, even in the fast-changing, risk-laden new economy? The world's leading authority on B2B team selling is about to show you. In his runaway bestselling guide to sales excellence, Rick Page reveals the breakthrough selling strategies that have made superstars of thousands of his students. Combining a commonsense approach with the best kept secrets of the world's most successful sales people, this book presents a proven, six-step process for winning sales opportunities and shows you how to: Sell to a prospect's strategic business pain for greater value Qualify the prospect for forecasting accuracy Differentiate your solution to build competitive preference Link your strategy to the prospect's decision-making process Sell to power by finding the key to buyer politics Communicate your strategy throughout your team.…
Seller Inventory # 00088119872
- Title
- Hope is Not a Strategy: The 6 Keys to Winning the Complex Sale
- Author
- Rick Page
- Publisher
- Nautilus Press
- Publication year
- 2002
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0966910249
- ISBN 13
- 9780966910247
Now for the good news: new methods do apply, are simple and work. And they're revealed in this break-through new book by Rick Page, one of the foremost authorities on B2B team selling. Page analyses the five major trends facing selling today, and presents solutions that prepare salespeople and sales managers for survival.
Page is widely known for having reduced the art of the complex sale to its simplest form. His R.A.D.A.R.® methodology demystifies the selling process, and is used by world-class sales and consulting organisations to win more deals, and win them faster. In Hope Is Not A Strategy: The 6 Keys to Winning the Complex Sale, he outlines this approach for readers everywhere, in a style as entertaining as it is instructive.
"Synopsis" may belong to another edition of this title.
Review
"It is required reading for all my students and I recommend it to all of my clients." -- Tom Kosnik, Consulting Professor, Stanford University.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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SBYB, Inc.
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