The History of Graphic Design. Vol. 2. 1960-Today
Language: Multiple languages
Published by Taschen Gmbh Okt 2018, 2018
- Hardcover
- New

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Neuware -Seit jeher hat das Grafikdesign durch lebendige und prägnante Verknüpfungen von Bild und Idee den Zeitgeist zum Ausdruck gebracht. Es ist allgegenwärtig: von der minimalistischen Verpackung bis zur farbenfrohen Reklame, von der intelligenten Umweltgrafik bis zur schlanken Schnittstelle. Grafikdesign vermittelt nicht nur Informationen sondern ist auch ein Spiegel gesellschaftlicher Werte und kultureller Tendenzen. Dieser zweite Band vervollständigt die bis heute umfassendste Erforschung des Grafikdesigns durch die Epoche von den 1960er-Jahren bis zur Gegenwart. Rund 3.500 wegweisende Entwürfe aus aller Welt führen uns in diesem Bildatlas durch die jüngste Geschichte - von der Begründung des International Style bis zu den Umwälzungen des digitalen Zeitalters. Etwa 80 Schlüsselwerke werden in detaillierten Analysen betrachtet. Daneben finden sich 118 Biografien der wichtigsten Designer dieser Zeit, darunter Massimo Vignelli (Orientierungssystem der New Yorker U-Bahn), Otl Aicher (Corporate Design der Lufthansa), Paula Scher (Logo der Citibank), Neville Brody (Gestaltung des Magazins The Face), Kashiwa Sato (Corporate Design von Uniqlo) und Stefan Sagmeister (Plakate mit handschriftlichen Texten). Mit großer Sachkenntnis hat Autor Jens Müller die herausragenden Entwürfe jedes Jahres ausgewählt. Dazu liefert er einen Zeitstrahl mit Meilensteinen des Designs. Der chronologisch geordnete Band stellt jedem Jahrzehnt einen kurzen Überblick voran sowie eine visuell beeindruckende Zeittafel, die die Vielfalt des grafischen Schaffens in jeder Dekade veranschaulicht und zugleich ihre Bedeutung für die Weltverhältnisse beschreibt. Diese Sammlung wichtiger grafischer Werke repräsentiert die längst überfällige Betrachtung eines kreativen Bereichs, der sich ständig entwickelt, verändert und zu neuen Höchstleistungen antreibt. Seine Schlüsselwerke fungieren als Koordinaten zeitgenössischer Geschichte; sie lassen uns ermessen, wie stark der Einfluss des Grafikdesigns auf unseren Alltag ist.TASCHEN GmbH, Hohenzollernring 53, 50672 Köln 480 pp. Englisch, Französisch, Deutsch.…
Seller Inventory # 9783836570374
- Title
- The History of Graphic Design. Vol. 2. 1960-Today
- Author
- Jens Müller
- Publisher
- Taschen Gmbh Okt 2018
- Publication year
- 2018
- Condition
- Neu
- Binding
- Buch
- Language
- Multiple languages
- ISBN 10
- 3836570378
- ISBN 13
- 9783836570374
- Item weight
- 3,995 grams
- Dimensions
- 378x257x50 mm
Through the turbulent passage of time, graphic design―with its vivid, neat synthesis of image and idea―has distilled the spirit of each age. Surrounding us every minute of every day, from minimalist packaging to colorful adverts, smart environmental graphics to sleek interfaces: graphic design is as much about transmitting information as it is about reflecting society’s cultural aspirations and values.
This second volume rounds off our in-depth exploration of graphic design, spanning from the 1960s until today. About 3,500 seminal designs from across the globe guide us in this visual map through contemporary history, from the establishment of the International Style to the rise of the groundbreaking digital age. Around 80 key pieces go under the microscope in detailed analyses besides 118 biographies of the era’s most important designers, including Massimo Vignelli (New York subway wayfinding system), Otl Aicher (Lufthansa identity), Paula Scher (Citibank brand identity), Neville Brody (The Face magazine), Kashiwa Sato (Uniqlo brand identity), and Stefan Sagmeister (handwriting posters).
With his sweeping knowledge of the field, author Jens Müller curates the standout designs for each year alongside a running sequence of design milestones. Organized chronologically, each decade is prefaced by a succinct overview as well as a stunning visual timeline, offering a vivid display of the variety of graphic production in each decade as well as the global landscape which it at once described and defined.
This collection of important graphic works represents a long-overdue reflection on the development of a creative field constantly changing and challenging itself. These key pieces act as coordinates through contemporary history, helping us trace the sheer influence of graphic design on our daily lives.
Combined with Volume One―which spans from the field’s very beginnings until 1959―the tomes offer the most comprehensive exploration of graphic design to date.
"Synopsis" may belong to another edition of this title.
About the Author
Julius Wiedemann studied graphic design and marketing and was an art editor for newspapers and design magazines in Tokyo before joining TASCHEN in 2001. His titles include the Illustration Now! and Record Covers series, as well as the infographics collection and books about advertising and visual culture.
"About the title" may belong to another edition of this title.
buchversandmimpf2000
Emtmannsberg, BAYE, Germany
AbeBooks seller since January 23, 2017
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