Hidden Code of Branding (Hardcover)
Language: English
Published by Axeman Publishing, 2026
Series: Book 2 of 2 - Hidden Code
- Hardcover
- New
Seller: CitiRetail, Stevenage, United KingdomCitiRetail
AbeBooks seller since June 29, 2022
Condition: New
£ 20.99
Quantity: 1 available
Add to basketItem description from seller
Hardcover. Your mascot is the most powerful marketing asset you're not using.In a world drowning in ads, logos, and empty promises, the brands people actually remember aren't the loudest ones. They're the ones with a face. A personality. A character that makes you stop scrolling and start feeling something.That's not luck. That's strategy. And this book shows you exactly how it works.Inside, you'll learn: The psychology behind why mascots work - how faces, expressions, and parasocial bonds create trust faster than any tagline ever couldHow to know your audience first - before you sketch a single ear, tail, or smileA step-by-step mascot creation framework - personality, voice, visual design, and brand alignment all in one blueprintHow to bring your mascot to life online - from websites and landing pages to memes, GIFs, and social mediaHow mascots drive conversions - inside chatbots, webinars, ads, and lead funnelsThe most common mascot mistakes - and exactly how to avoid every one of themHow to measure what's actually working - with a three-level framework tied to real business outcomesBonus: Free tools, including a Discovery Workbook, Launch Checklist, and Website Placement Guide.Whether you're a business owner, marketer, or founder, this is your practical guide to giving your brand a personality people actually connect with.Skip the forgettable logos. Build a character your audience will remember.Your brand's most unforgettable asset is just one chapter away. Get your copy today. Discover the psychology and strategy behind unforgettable brand mascots. Learn how storytelling, emotion, and character design can transform your brand into a memorable experience that builds trust, engagement, and loyalty. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…
Seller Inventory # 9789347026034
- Title
- Hidden Code of Branding (Hardcover)
- Author
- P. Sharma
- Publisher
- Axeman Publishing
- Publication year
- 2026
- Condition
- new
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 9347026034
- ISBN 13
- 9789347026034
- Series
- Book 2 of 2: Hidden Code
Your mascot is the most powerful marketing asset you're not using.
In a world drowning in ads, logos, and empty promises, the brands people actually remember aren't the loudest ones. They're the ones with a face. A personality. A character that makes you stop scrolling and start feeling something.
That's not luck. That's strategy. And this book shows you exactly how it works.
Inside, you'll learn:
- The psychology behind why mascots work - how faces, expressions, and parasocial bonds create trust faster than any tagline ever could
- How to know your audience first - before you sketch a single ear, tail, or smile
- A step-by-step mascot creation framework - personality, voice, visual design, and brand alignment all in one blueprint
- How to bring your mascot to life online - from websites and landing pages to memes, GIFs, and social media
- How mascots drive conversions - inside chatbots, webinars, ads, and lead funnels
- The most common mascot mistakes - and exactly how to avoid every one of them
- How to measure what's actually working - with a three-level framework tied to real business outcomes
Bonus: Free tools, including a Discovery Workbook, Launch Checklist, and Website Placement Guide.
Whether you're a business owner, marketer, or founder, this is your practical guide to giving your brand a personality people actually connect with.
Skip the forgettable logos.
Build a character your audience will remember.
Your brand's most unforgettable asset is just one chapter away. Get your copy today.
"Synopsis" may belong to another edition of this title.
CitiRetail
Stevenage, United Kingdom
AbeBooks seller since June 29, 2022
Shipping rates from United Kingdom to U.S.A.
| Item | 7 to 14 business days | 7 to 60 business days |
|---|---|---|
| First item | £ 37.00 | £ 37.00 |
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