Handbook of Tourism and Consumer Behavior

Language: English

Published by Edward Elgar Publishing Ltd, GB, 2024

1035309793 / 9781035309795

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This Handbook evaluates cutting-edge research on consumer behavior in the modern day, discussing key areas such as emerging tourism experiences and technology-enabled services.Presenting a comprehensive exploration of how global challenges are reshaping consumer behaviors in tourism, the Handbook investigates the effects of the COVID-19 pandemic alongside key issues such as climate change, aging populations and worldwide geopolitical tensions. Featuring interdisciplinary theoretical and empirical research, chapters examine post-pandemic travel and sustainability in tourism, highlighting a shift in the use of social media and in responsible travel behavior. Looking to the future, the Handbook also investigates wellness and health tourism post-pandemic alongside the concept of virtual reality tourism.The Handbook of Tourism and Consumer Behavior provides insightful research findings that academics in tourism and hospitality will find invaluable when applying consumer behavior to worldwide tourism. Researchers seeking comprehensive material on tourism, marketing, psychology and public health will find the included case studies informative and practical.…

Seller Inventory # LU-9781035309795

Title
Handbook of Tourism and Consumer Behavior
Author
Jun Wen
Publisher
Edward Elgar Publishing Ltd, GB
Publication year
2024
Condition
New
Binding
Hardback
Language
English
ISBN 10
1035309793
ISBN 13
9781035309795

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