Guerrilla P.R.. This item is unavailable.
136 ratings by Goodreads
Language: English
Published by HarperPB, 1994
- Softcover
- Used
Seller: Orion Tech, Kingwood, TX, U.S.A.Orion Tech
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Unavailable
Softcover
Condition: Used - Good
£ 3.12
Seller Inventory # 0887306640-3-36082532
- Title
- Guerrilla P.R.
- Author
- Levine, Michael
- Publisher
- HarperPB
- Publication year
- 1994
- Condition
- Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 0887306640
- ISBN 13
- 9780887306648
- Item weight
- 7 ounces
- Dimensions
- 5x0x8
The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.
"Synopsis" may belong to another edition of this title.
Synopsis
This guide reveals low- or no-cost strategies for waging a publicity campaign. It shows entrepreneurs, small business owners and anyone who needs to engage the media how to bridge the gap between the message and the public. Complete with case histories, tips from the author's own experience, "The Ten Commanments of Guerilla PR" and a list of start-up contacts, Levine shows how to think like a publicist and map out a winning strategy for success.
"About the title" may belong to another edition of this title.