Guerrilla Marketing Weapons: 100 Affordable Marketing Methods For Maximizing Profits from Your Small Business

Jay Levinson

92 ratings by Goodreads

Language: English

Published by Penguin Books Ltd, 1991

0452265193 / 9780452265196

  • Softcover
  • Used
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Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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Softcover

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Too many small and mid-sized businesses offer gold-medal quality and service yet struggle to pay their bills and stay in business. What they need are guerrilla marketing weapons to put energy behind their dreams. This indispensable nuts-and-bolts guide outlines every weapon you need to make a significant bottom-line difference in your company. These weapons will add potency to your marketing attack and substantially increase profits. They work for all types of small and medium businesses, even nonprofit organizations. Among them are fourteen powerhouse weapons for start-up businesses and five substantial lifts to already running operations. All are inexpensive to implement and half of them are completely cost free. Topics covered are: - Aggressive marketing without cash - The single most valuable business asset - Eight secrets for success in marketing - The weapons that make buying from you easy - Sure-fire tactics that produce instant results - All the strategic offense and defense tools you need to blast your competition, boost your profits, and earn a guerrilla marketer's fortune.…

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Title
Guerrilla Marketing Weapons: 100 Affordable Marketing Methods For Maximizing Profits from Your Small Business
Author
Jay Levinson
Publisher
Penguin Books Ltd
Publication year
1991
Condition
Very Good
Binding
Paperback
Language
English
ISBN 10
0452265193
ISBN 13
9780452265196

World of Books (was SecondSale)

Montgomery, IL, U.S.A.

5-star seller

AbeBooks seller since December 20, 2007

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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