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Guerrilla Advertising 2

Lucas, Gavin

Published by Laurence King Publishing
ISBN 10: 1856697479 / ISBN 13: 9781856697477
New / Soft cover / Quantity Available: 5
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Bibliographic Details

Title: Guerrilla Advertising 2

Publisher: Laurence King Publishing

Binding: Soft cover

Book Condition: New


2011. Paperback. Showcases the varied and inventive tactics that are being used by big-name brands, non-profit organizations and individuals to promote themselves, their ideas and their products. This title features over 70 international campaigns, including: Stunts, Street Propaganda, Sneaky Tactics, Site-specific campaigns and Multi-fronted attacks. Num Pages: 192 pages, 285 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 298 x 234 x 16. Weight in Grams: 1114. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9781856697477

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