Great Innovators and Their Legacies | Inspiring feats of engineering and their impact on consumer markets

Robert Pech

ISBN 10: 3659630071 / ISBN 13: 9783659630071

Published by LAP LAMBERT Academic Publishing, 2014

Great Innovators and Their Legacies | Inspiring feats of engineering and their impact on consumer markets | Robert Pech | Taschenbuch | 140 S. | Englisch | 2014 | LAP LAMBERT Academic Publishing | EAN 9783659630071 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. Seller Inventory # 105026720

Synopsis:

This is an anthology in which the contributors have drawn many connections between great feats of engineering and consumer markets between the nineteenth and twenty-first centuries. The engineers have been selected from many different specializations, from automotive engineering exemplified by Karl Benz, cosmetic engineering in the case of Estee Lauder, to digital engineering as developed by Larry Page and Sergei Brin of Google, and Marissa Mayer of Yahoo! They have show-cased these inspiring luminaries as well as nine others, because their life experiences as engineers and subsequently as "entrepreneurs" or "intrapreneurs", were considered enlightening and relevant to our own lives today. Each contributor in this anthology has highlighted his or her choice of engineer as the source of new inspiration for consumer markets, which have always thrived on innovation and creativity. Each writer connects innovative advancements in technology with the ways in which those developments crossed over into the commercial arena for the benefit of everyone.

Bibliographic Details

Title: Great Innovators and Their Legacies | ...
Publisher: LAP LAMBERT Academic Publishing
Publication Date: 2014
Binding: Taschenbuch
Condition: Neu