The Graphic Artist and his Design Problems

Language: English

Published by Niggli, 2023

  • Hardcover
  • Used
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Seller: Bendowa Books, Holyoke, MA, U.S.A.Bendowa Books

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Hardcover

Condition: Used - Fine

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Item description from seller

Second Niggli edition, 2023. 200 pages. Book measures 10.5 x 9.25 inches. Includes 735 illustrations. Fine in Fine dust jacket. As New condition. Müller-Brockmann's publication, first published in 1961, was intended to solve the problems of contemporary form-finding for the graphic artist and became a standard work that still serves as a historical guide far beyond Switzerland's borders. In 1983, an abridged, paperback version – simultaneously published in the USA and Canada – was distributed worldwide. This book is the unabridged reconstruction of the 1961 original, in a cloth binding with a jacket. The additions that Josef Müller-Brockmann himself made for the 1983 paperback version have been incorporated. Thus, the comprehensive Müller-Brockmann is now available again. The first part explores the path from illustrative to objective graphics, the significance of design elements, their application, and their impact in all areas of advertising: business stationery, advertisements, brochures, catalogs, books, posters, outdoor advertising, and exhibitions. The middle part of the book covers fundamental considerations of the work of the graphic designer. The chapter "Science and Visual Communication," for example, touches on topics such as semiotics, communication research, and information theory. The final third, based on comprehensive documentation, presents the systematic training of the graphic designer as taught by Müller-Brockmann at the Zurich School of Design during his time. …

Seller Inventory # 1395

Bibliographic details

Title
The Graphic Artist and his Design Problems
Author
Josef Müller-Brockmann
Publisher
Niggli
Publication year
2023
Condition
Fine
Dust jacket
Fine
Binding
Hardcover
Language
English
Edition
2nd Edition
Dimensions
10.5 inches width by 9.25 inches height by 0 inches depth
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Design

Bendowa Books

Holyoke, MA, U.S.A.

5-star seller

AbeBooks seller since March 16, 2024

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Store description

Bendowa Books specializes in used and out of print books. Specific areas of focus include Poetry, Literature, Art, Photography, Counterculture, Chinese and Japanese Art and culture, Typography and Design, Books on Printing and Printing History. Books are accurately described and properly packed for shipping. All hardcover books ship in new mylar dust jacket covers.

Specialty

Art, Photography, Poetry, Literature, Philosophy, Typography

Seller's business information

Bendowa Books

MA, U.S.A.

Bendowa Books is run by Jonathan Beacham. PO Box 2485 Holyoke, MA 01041 USA jonathanbeacham@gmail.com

We guarantee the condition of every book as it's described on the Abebooks web sites. If the customer has an issue with their purchase (Not as Described / Damaged) or if the order hasn't arrived, please contact the seller. For International orders: Once the book has gone through the custioms process, the customer is responsble for retrieval. Books returned because of failure of customer to deal with customs in their respective country is not the seller's responsibility. To contact for any reason, please use the Ask bookseller a question link to contact us and we'll respond within 2 business days. Contact Information: Jon Beacham. PO Box 2485 Holyoke, MA 01041. jonathanbeacham@gmail.com 216-925-6115