From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best
Language: English
Published by McGraw-Hill Education, 2010
- Softcover
- Used

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Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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- Title
- From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best
- Author
- Schroder, Richard M.
- Publisher
- McGraw-Hill Education
- Publication year
- 2010
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0071718117
- ISBN 13
- 9780071718110
- Item weight
- 0.728 pounds
- Dimensions
- N/A
- Series
- Book 59 of 81: MARKETING/SALES/ADV & PROMO
Create a Tailor-Made Sales Strategy Using Lessons from the Field!
When things don’t go well on a sales call, you probably ask yourself, “Why did I lose that sale?” . . . and then move on.
But the question remains: Why did you lose that sale? Learning the answer can mean the difference between landing and losing the next sale. From a Good Sales Call to a Great Sales Call teaches you how to assess your strengths and weaknesses based on information you can get from the most qualified source available―the buyer. You’ll learn how to:
- Approach postdecision prospects using best practices and proper etiquette
- Design a comprehensive “debrief” questionnaire
- Obtain more candid and accurate feedback from prospects
- Identify important patterns in your techniques
- Use what works and improve what doesn’t to close more sales than ever
Filled with sample dialogs you can use with prospects, From a Good Sales Call to a Great Sales Call is neatly organized into eight easy-to-follow steps that take you through the whole process:
Step 1. Discover the Benefits of Successfully Debriefing with Prospects
Step 2. Understand the Postdecision Mind-Set of the Prospect
Step 3. Recognize How Salespeople Can Inhibit the Feedback Process
Step 4. Design a Prospect Debrief Questionnaire
Step 5. Utilize Proven Interviewing Techniques for Conducting Debrief Calls
Step 6. Identify and Analyze Your Win/Loss Trends
Step 7. Benchmark Your Feedback
Step 8. Implement the Right Techniques to Increase Your Close Rate
Refreshingly direct and right to the point, this system is based on 12 years of research and thousands of sales prospect interviews. This comprehensive, powerful program leads to better sales techniques and increased close rates. In short, it works.
"Synopsis" may belong to another edition of this title.
About the Author
Richard M. Schroder is President of Anova Consulting Group, a market research and consulting firm. He is a sought-after speaker and a recognized thought leader in win/loss analysis and sales training. He lives in Chestnut Hill, MA.
"About the title" may belong to another edition of this title.
Better World Books
Mishawaka, IN, U.S.A.
AbeBooks seller since August 3, 2006
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Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.…
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