Most practice owners work too hard for too little in return.
Is it time for a change?If your practice-building efforts aren't taking you to your goals, there are reasons -- many of which are hidden from you. The Goal Driven Business exposes the barriers that have gotten in your way and identifies the limiting systems that have kept most practice owners trapped in a never-ending loop.
Do any of these describe you?- Your practice growth has slowed or even stopped.
- You can't break past the 1 million mark.
- It has become harder to acquire and manage support staff.
- You're not generating enough new business.
We live in a fast-changing business environment that has become more complicated and competitive. Our culture, economy, and market are in constant flux. But most practices have not updated their management "software" to keep up with these changes. What may have worked in the past is soon outdated.
As professionals, you focus on your services and skills. But as the business owner, you need a new management operating system.
Author Edward Petty has spent 35+ years of in-the-field consulting work with professional practices to help them succeed. His book, The Goal Driven Business, lays out a step-by-step approach to building a new type of business and trains the reader on how to navigate past the hidden barriers to achieve its goals.
- 16 Attributes of A Successful Business and Practice
- The Hidden Barriers to Practice Success
- The 20 Big Shifts You Will Need to Make to Achieve Your Goals
- 8 Successful Marketing Attitudes
- Moving Past the Personality Driven Practice
- Why Employees Are Disengaged: The Assembly-Line Mindset
- Your Replacement Is Being Shipped: The Dismantling of The Professions
If you want to see your profits increase, your stress decrease, your services improve and have more vacations, read and apply The Goal Driven Business. This book provides simple strategies, tactics, and tools to help you fully install, ignite, and sustain the engines that drive a service business.
PRAISE FOR THE GOAL DRIVEN BUSINESS"A must-read for doctors in private practice. Read it and reread it, it is that valuable. Ed has nailed it, with all his years of experience, in this book!" J. Peter Heffernan D.C. DPhCS.
"I wish I would've had this book 30 years ago!" Ann Metzler, D.C.
"This Book Is More Than Just Thorough. It's The Truth!" Tom Potisk, D. C.
"Based on principles rather than personality. His system is practical enough that any small business owner can use it to grow their business. I will use it on mine." — Kurt Brandt, Ph.D
"If anyone deserves to be the owner of the domain name goaldriven.com, it's Ed Petty. This book codifies EVERYTHING you need to know about the process." Ken McCarthy, KenMcCarthy.com, Internet commercialization pioneer and master business educator
"Should be read and followed by every business owner." Marc Mcsweeney, Foley & Lardner, Partner.
"By using the Goal Driven System I created a business that is supporting my acupuncture practice! I ENCOURAGE YOU TO READ THIS BOOK. Sarah Atkinson L.Ac. MSOM
