Global Operations Strategy: Fundamentals and Practice (Springer Texts in Business and Economics)

Gong, Yeming

ISBN 10: 3642445764 / ISBN 13: 9783642445767

Published by Springer, 2014

About this Item

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Seller Inventory # ERICA77336424457646

Bibliographic Details

• Title: Global Operations Strategy: Fundamentals and Practice (Springer Texts in Business and Economics)
• Publisher: Springer
• Publication Date: 2014
• Language: English
• ISBN 10: 3642445764
• ISBN 13: 9783642445767
• Binding: Paperback
• Condition: Like New
• Book Type: book

About this title

Synopsis

While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.

About the Author

Prof. Yeming (Yale) Gong earned a Master degree in INSEAD Business School (France), a PhD in Management from Rotterdam School of Management, Erasmus University (the Netherlands) and was a Post-Doctoral Researcher at the University of Chicago.

He studies global operations strategy, facility logistics, and warehouse management. He published a book “Stochastic Modelling and Analysis of Warehouse Operations”, 31 articles in journals like Production and Operations Management, IIE Transactions, and International Journal of Production Economics, three book chapters in publishers including Springer, and six papers in referred conference proceedings like IEEE conference proceeding. Prof. Gong received “2009 the Best Paper Award in design and manufacturing” from IIE, the influential academic association of management engineering in US.

He is teaching seven graduate courses including Operations Strategy, Logistics Management, Warehouse Management, Revenue Management, Service Operations Management, Global Operations Strategy, and Supply Chain Management in Asia in EMLYON Business School. He has advised 20 Master students and is advising three PhD students.