Toward a Global Business Confederation: A Blueprint for Globalization

Subhash C. Jain

ISBN 10: 1567205356 / ISBN 13: 9781567205350

Published by Greenwood Publishing Group, Incorporated, 2003

Great used condition. A portion of your purchase of this book will be donated to non-profit organizations.Over 1,000,000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. Seller Inventory # 10826555

Synopsis:

In the era of globalization, the role of multinational corporations (MNCs) is increasing in importance while the influence of nation-states is in a corresponding decline. Jain contends that this trend will benefit the cause of worldwide economic prosperity, which MNCs alone are positioned to deliver. The increasing availability of global capital, coupled with advances in computing and communications technology, has accelerated the process of doing business anywhere and everywhere. At the same time, barriers to foreign entities wishing to conduct business in Russia, China, India, Brazil, and Indonesia are falling away.

As the process of globalization marches on, what can be done to ensure that material prosperity is the result? A Global Business Confederation, Jain argues, should be established to design rules that apply worldwide and that encourage MNCs to generate global economic prosperity in a manner responsive to cultural, social, and humanitarian concerns.

About the Author: SUBHASH C. JAIN is Professor of Marketing and head of the Marketing Department at the University of Connecticut. He also serves as Director of the Export Center, Connecticut Small Business Development Center, and Director of the Institute for the Study of Global Markets at the University of Connecticut. He is the author of 10 books and over 50 professional articles.

Bibliographic Details

Title: Toward a Global Business Confederation: A ...
Publisher: Greenwood Publishing Group, Incorporated
Publication Date: 2003
Binding: hardcover
Condition: Very Good