Give & Get Employer Branding: Repel the Many and Compel the Few with Impact, Purpose and Belonging
Adams, Bryan; Marshall, Charlotte
Language: English
Published by Houndstooth Press, 2020
- Softcover
- Used
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
AbeBooks seller since June 20, 2025
Condition: Used - Good
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Fast Free Shipping – Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.
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- Title
- Give & Get Employer Branding: Repel the Many and Compel the Few with Impact, Purpose and Belonging
- Author
- Adams, Bryan; Marshall, Charlotte
- Publisher
- Houndstooth Press
- Publication year
- 2020
- Condition
- good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1544507062
- ISBN 13
- 9781544507064
The answer may surprise you. The most effective employer brands don’t attract candidates; they repel them.
Combining the expertise of employer brand industry leaders Charlotte Marshall and Bryan Adams, Give & Get Employer Branding redefines the concept of an employee value proposition entirely. Instead of a sales pitch aimed at seducing candidates with sizzle, this refreshing new approach harnesses the value to be found within the cultural realities and expectations of the company. You’ll learn how to create a “smart filter,” elevate your organization’s strengths by pairing them with what it truly takes to thrive, and answer the burning questions on candidates’ minds like never before.
"Synopsis" may belong to another edition of this title.
About the Author
Bryan is the CEO and founder of Ph.Creative, recognized as one of the leading employer brand agencies in the world with clients such as Apple, American Airlines, GVC, and Blizzard Entertainment. Bryan is also a bestselling author, podcaster, creative strategist, and specialist speaker.
Charlotte Marshall was named the 2019-2020 Employer Brand Leader of the Year and has successfully built and launched five Fortune 500 employer brands. She is an in-demand international speaker and the global employer brand lead at Danaher Corporation.
"About the title" may belong to another edition of this title.
Greenworld Books
arlington, TX, U.S.A.
AbeBooks seller since June 20, 2025
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