Formules du savoir humanitaire. Volume 4. Communication RP
Language: French
Published by Editions Notre Savoir Sep 2021, 2021
- Softcover
- New
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000
AbeBooks seller since January 23, 2017
Condition: New
£ 79.44
Quantity: 1 available
Add to basketItem description from seller
This item is printed on demand - Print on Demand Titel. Neuware -Le manuel considère le contenu des relations publiques et les formules de pratiques de marque comme des outils d'autopromotion dans la sphère de la communication. Des approches pour concevoir et déterminer l'efficacité des activités de relations publiques sont proposées. L'idée principale du manuel est l'intégration de l'activité RP et de l'autopromotion RP dans la conception de l'autopromotion dans la sphère professionnelle par le biais du contenu RP et de la pratique de la marque.L'idée du manuel est mise en ¿uvre par la technologie de gestion des relations publiques, qui comprend six aspects : 1.aspect informationnel-analytique, 2.aspect motivationnel-cible, 3.aspect planification-prognostic, 4.aspect contenu-opérationnel, 5.aspect contrôle-évaluation, 6.aspect régulateur-correcteur.La liste de la littérature utilisée présente l'expérience de l'auteur dans la mise en ¿uvre de la communication RP dans diverses sphères de l'espace communicatif.Le manuel est destiné aux enseignants et aux étudiants des universités et peut être utilisé dans son intégralité lors de l'étude du cours 'Relations publiques' et partiellement lors de l'étude d'un sujet distinct (sujets 1-15) ou d'un problème distinct de PR-contenu et de marque-pratique.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 236 pp. Französisch.…
Seller Inventory # 9786204061955
- Title
- Formules du savoir humanitaire. Volume 4. Communication RP
- Author
- Alexandre Bogatyrev
- Publisher
- Editions Notre Savoir Sep 2021
- Publication year
- 2021
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- French
- ISBN 10
- 620406195X
- ISBN 13
- 9786204061955
- Item weight
- 369 grams
- Dimensions
- 220x150x15 mm
"Synopsis" may belong to another edition of this title.
buchversandmimpf2000
Emtmannsberg, BAYE, Germany
AbeBooks seller since January 23, 2017
Shipping rates from Germany to U.S.A.
| Item | 60 to 60 business days | 60 to 60 business days |
|---|---|---|
| First item | £ 51.48 | £ 64.34 |
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Impressum Thorsten Retsch Buchversand Mimpf2000 Oberölschnitz 16 95517 Emtmannsberg Deutschland Telefon: 09209-2023188 Email: mimpf2000@online.de USt-ID-Nr.: DE 235096871 Wir führen gebrauchte Bücher aus allen Sparten der Literatur
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buchversandmimpf2000
Germany
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