Football and Management : Comparisons Between Sport and Enterprise
Soderman, Sten
ISBN 10: 0230391176 ISBN 13: 9780230391178
Published by Palgrave Macmillan Limited, 2012
Used
Hardcover
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Better World Books Ltd, Dunfermline, United Kingdom
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About this Item
Description:
Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 56747262-20
Synopsis:
What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.
About the Author: Sten Söderman is Professor in the School of Business at Stockholm University, Sweden. He frequently contributes to research on scientific development in the fields of international business, sports management, entrepreneurship and innovation.
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Bibliographic Details
Title: Football and Management : Comparisons ...
Publisher: Palgrave Macmillan Limited
Publication Date: 2012
Binding: Hardcover
Condition: Good