Finding Brand : The Brand Book Tutorial
Language: English
Published by Paradux Media Group Aug 2013, 2013
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 19.51
Quantity: 2 available
Add to basketItem description from seller
Neuware - Brands are defenseless. We wipe our feet on them, we throw them in the trash, and we don't have the patience to let them grow to be all they can be. That leads to us cheating on them and setting our businesses up for failure. Successful businesses know that brands need protection, love, and understanding. For smart businesses that want to succeed, it's about Finding Brand. The brand book is the quintessential guidebook that will help a business create alignment to reach its goals. A brand book should be more than just a marketing department tool. It should be the guiding internal document that guides employees and stakeholders in every action. It should be the culmination of all internal and external thinking; it should be a business's tangible representation of all that makes your business unique and special. In Finding Brand: The Brand Book Tutorial, Tisha Oehmen teaches you how to explore and craft your brand, write your brand book, share it with key stakeholders, and to use it to protect your brand. This step-by-step tutorial will help you explore your brand and ensure that it doesn't get cheated on and that your business succeeds.…
Seller Inventory # 9780615876023
- Title
- Finding Brand : The Brand Book Tutorial
- Author
- Tisha R Oehmen
- Publisher
- Paradux Media Group Aug 2013
- Publication year
- 2013
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 0615876021
- ISBN 13
- 9780615876023
- Item weight
- 245 grams
- Dimensions
- 229x152x10 mm
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Shipping rates from Germany to U.S.A.
| Item | 7 to 10 business days | 5 to 7 business days |
|---|---|---|
| First item | £ 29.51 | £ 37.94 |
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