Fail Fast or Win Big: The Start-Up Plan for Starting Now
Language: English
Published by HarperCollins Focus, 2015
- Hardcover
- Used
Seller: Book Grocer, Tullamarine, VIC, AustraliaBook Grocer
AbeBooks seller since October 15, 2025
Condition: Used
£ 6.54
Quantity: 1 available
Add to basketItem description from seller
Bernhard Schroeder, HarperCollins Focus. With today's marketplace changing at lightning speed, how can entrepreneurs spend the traditional several months perfecting their business plans and finding investors before finally launching their business They can't! Because the truth is, the longer they take to launch their company, the more changes there will be in the marketplace--causing their business to be outdated before it even begins!Today's entrepreneurs must avoid the temptation to play it safe and launch a business in a bubble. Instead, they need to embrace the idea of "failing fast." Almost upon genesis of the idea, it is detrimental for the entrepreneur to connect with real customers and determine quickly whether their idea is worth pursuing, needs new direction, or should be abandoned altogether.In the groundbreaking, tell-it-like-it-is Fail Fast or Win Big, entrepreneurs will learn how to: * Create a rapid prototype of their product or service* Develop a business model instead of a business plan* Test it repeatedly with customers so they can spot failure early* Continue to refine the model based on customer interactions* Leverage their network and resources in order to run leanComplete with real-life examples of entrepreneurs who set out to fail fast and ended up winning big, Fail Fast or Win Big is the business plan you didn't study in college. But just like the marketplace, those outdated concepts have changed too.…
Seller Inventory # 9780814434789-SECONDHAND
- Title
- Fail Fast or Win Big: The Start-Up Plan for Starting Now
- Author
- Bernhard Schroeder
- Publisher
- HarperCollins Focus
- Publication year
- 2015
- Book Type
- Hardback
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0814434789
- ISBN 13
- 9780814434789
- Item weight
- 1 gram
- Dimensions
- 62
There’s no point to building a business in a bubble. Today’s entrepreneurs must embrace the idea of “failing fast.” They need to connect with real customers and determine quickly whether their idea is worth pursuing, needs new direction, or should be abandoned altogether. Fail Fast or Win Big shows entrepreneurs how to:
- Create a rapid prototype of their product or service
- Develop a business model instead of a business plan
- Test it repeatedly with customers so they can spot failure early
- Continue to refine the model based on customer interactions
- Leverage their network and resources in order torun lean
The longer it takes to launch a company, the more changes there will have been in the market place. Featuring real-life examples of entrepreneurs who set out to fail fast and ended up winning big, this ground breaking guide reveals how the right kind of risk can really pay off.
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About the Author
"About the title" may belong to another edition of this title.
Book Grocer
Tullamarine, VIC, Australia
AbeBooks seller since October 15, 2025
Shipping rates from Australia to U.S.A.
| Item | 15 to 25 business days | 15 to 25 business days |
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