Events Feasibility and Development (Hardcover)
Language: English
Published by Taylor & Francis Ltd, London, 2021
- Hardcover
- New
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
AbeBooks seller since October 12, 2005
Condition: New
£ 210.86
Quantity: 1 available
Add to basketItem description from seller
Hardcover. Events Feasibility and Development: From Strategy to Operations 2nd Edition outlines the best practice in event development and the global events sector. Tools and techniques from the first edition have been refined and expanded through their use in over 20 countries, including the USA, France, UAE, Malaysia and South Africa. These include strategy development and implementation, asset management, portfolio management, return on investment, management process mapping and the feasibility study. Fascinating current examples illustrate these professional management techniques. The second edition elaborates on the events sector maturity model as a measurement tool for cities, regions and countries. This has been tried and successfully tested in developing economies and assisted in the rapid development and sustainability of events in Dubai and many other destinations. Each chapter contains exhibits, questions, bullet points and clear explanations of the tools and techniques. Brand new material includes: A full explanation of the maturity model including post-pandemic solutions New case studies and exhibits A new section on teaching and training in event managementThe chapters are fully supported by further current case studies and examples on the publishers and the authors website. Online material also includes 11 lesson plans for a semester course, containing assessment items, learning objectives and teaching tips for each topic, and event photos and author videos explaining the topics. This will be essential reading for all students of Event Management. This book outlines best practice in event development and the global events sector. Tools and techniques from the first edition have been refined and expanded. These include strategy development and implementation, asset management, portfolio management, return on investment, management process mapping and the feasibility study. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …
Seller Inventory # 9781032000930
- Title
- Events Feasibility and Development (Hardcover)
- Author
- William O'Toole
- Publisher
- Taylor & Francis Ltd, London
- Publication year
- 2021
- Condition
- new
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1032000937
- ISBN 13
- 9781032000930
- Edition
- 2nd Edition
- Series
- Book 13 of 14: Events Management
Events Feasibility and Development: From Strategy to Operations 2nd Edition outlines the best practice in event development and the global events sector. Tools and techniques from the first edition have been refined and expanded through their use in over 20 countries, including the USA, France, UAE, Malaysia and South Africa. These include strategy development and implementation, asset management, portfolio management, return on investment, management process mapping and the feasibility study.
Fascinating current examples illustrate these professional management techniques. The second edition elaborates on the events sector maturity model as a measurement tool for cities, regions and countries. This has been tried and successfully tested in developing economies and assisted in the rapid development and sustainability of events in Dubai and many other destinations.
Each chapter contains exhibits, questions, bullet points and clear explanations of the tools and techniques. Brand new material includes:
- A full explanation of the maturity model including post-pandemic solutions
- New case studies and exhibits
- A new section on teaching and training in event management
The chapters are fully supported by further current case studies and examples on the publisher’s and the author’s website. Online material also includes 11 lesson plans for a semester course, containing assessment items, learning objectives and teaching tips for each topic, and event photos and author videos explaining the topics. This will be essential reading for all students of Event Management.
"Synopsis" may belong to another edition of this title.
About the Author
William O’Toole is a consultant working around the world as an events development specialist for organizations such as the European Commission, Deloitte, and the United Nations as well as national and state governments, private companies, and cities.
"About the title" may belong to another edition of this title.
Grand Eagle Retail
Bensenville, IL, U.S.A.
AbeBooks seller since October 12, 2005
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