Ethics and Social Responsibility in the Marketing Domain
Language: English
Published by LAP LAMBERT Academic Publishing Jan 2012, 2012
- Softcover
- New
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000
AbeBooks seller since January 23, 2017
Condition: New
£ 68.61
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Add to basketItem description from seller
This item is printed on demand - Print on Demand Titel. Neuware -In the area of CSR in Romania, no internal regulations exist. This scientific research outlines a draft law on corporate social responsibility, especially using dispositive juridical norms. At this point in its development, the corporate social responsibility should be regarded from a complex perspective. Although most authors do not include the environmental responsibility as a separate type of social responsibility, the current development of the community in which companies operate, and the complexity of the environmental aspects, justify, in my opinion, the inclusion of the ecological aspects into a separate component of the CSR: ecological responsibility. The analysis instruments come from the economic field and the juridical field. The interdisciplinary scientific research brings new theoretical, methodological and practical inputs, in juridical terms, to the marketing area and, in economic terms, to the law area. This ampler and deeper investigations at the level of the commercial companies, but also at the level of the consumers, can contribute to a better knowledge of the ethics and CSR issues in Romania, for students or specialists from economic or juridical fields.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 384 pp. Englisch. …
Seller Inventory # 9783847327882
- Title
- Ethics and Social Responsibility in the Marketing Domain
- Author
- Laura Po¿incu
- Publisher
- LAP LAMBERT Academic Publishing Jan 2012
- Publication year
- 2012
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 3847327887
- ISBN 13
- 9783847327882
- Item weight
- 590 grams
- Dimensions
- 220x150x24 mm
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About the Author
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buchversandmimpf2000
Emtmannsberg, BAYE, Germany
AbeBooks seller since January 23, 2017
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