Essentials of Strategic Management

Hunger, J. David; Wheelen, Thomas L.

ISBN 10: 0131485237 ISBN 13: 9780131485235

Published by Pearson College Div, 2006

Language: English

Used Condition: Very Good Soft cover

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Bibliographic Details

Title: Essentials of Strategic Management

Publisher: Pearson College Div

Publication Date: 2006

Binding: Soft cover

Condition: Very Good

Edition: 4th Edition

About this title

Synopsis:

For undergraduate and graduate level strategic management courses.

Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management.

Review:

"Essentials of Strategic Management is a rigorous explanation of many topics and concerns in strategic management. We condensed the content of the field into 11 carefully crafted chapters. The key concepts and techniques are here. We cite only enough examples to help you understand the material." - J. David Hunger, Thomas L. Wheelen

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